Questions & Wireframes

Who is your primary audience? Do you have a secondary one?
My primary audience are young(er) Portland men and women, who are looking to purchase a home, and wouldn’t mind using a good looking iphone app to aid in that process. Secondary are the older crowd and realtors.
What are the top three objectives for your app?
To easily locate houses within your price range, built in affordability calculators, and ability communicate with your realtor.

What are all of the features that related apps have? Are there any that you have thought of on your own? List as many as you can.
Map listing view, list listing view, search function, draw to search function, mortgage/cost calculator, message realtor function, driving tour list to share with realtor, favorites, map of neighborhood restaurants, grocery stores, schools, etc.,

What is the bare minimum in functionality that your web app should be able to do?
Search for listings, maybe contact a realtor, favorite listings.

What features are unnecessary or don’t lead directly to the objectives you listed above?
Map of area attractions, mortgage calculator, driving tour list,

What is your “Call to Action” (The first thing a user should do)?
Search for houses that suit their requirements.


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